Time to Zoom in to that meeting

What kind of adoption is Zoom seeing in the local market?

11 December 2023

Ian Hatton, Totally Morpheus

Zoom was started in 2011 by ex-Cisco engineer and now billionaire Eric Yuan and, thanks to its ease of use and low latency, it rapidly gained market share, with more than 40 million users by 2015. It was, however, in 2020 that Zoom zoomed into the stratosphere. By May that year, it had 200 million daily meeting participants and by June, 300 million. Today, the platform is enjoying nearly 810 million unique global visitors, which is a dip on previous years. We spoke to Ian Hatton, founder of Totally Morpheus, and Bronwyn Kennedy, director of IT at Netstock, about how the platform is delivering and if they’re going to stay within its growing ecosystem.

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