Face to Face

Square pegs in round holes

Business units and IT can and have to meet if the enterprise is going to survive the digital revolution. The CIO plays a central role in this.

10 June 2009

In chaos find a plan, in complexity search for simplicity and make a square peg fit snuggly into a round hole. This is the job that Dirk le Roux, CIO for sprawling media group Media 24, has had to grapple with since taking the position three years ago.

Coming out of a banking background (he was previously GM at Absa for IT management and risk strategy), le Roux has had to help propel a traditional media company from the ink and print age into one where every person who has access to a cellphone or internet connection is a potential contributor or competitor.

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