With the economic crisis lingering, a threat to globalisation seems to be imminent. But as of now, countries have remained relatively open to trade. If it were up to entrepreneurs heading Born Global firms, national borders would not exist, according to Neal Gandhi, author of Born Global: Successful Global Expansion By Those Who’ve Done It.

There are different terms, e.g., Born Global, global start-up, micro-multinational, attached to start-ups that globalise at (or within two years) of birth. These start-ups operate in different countries simultaneously with, typically, a staff of less than 25 people. Gandhi notes that these firms create efficient business models by “choosing the best location for each operation”. Sales might be in London, research and development in the United States, and customer service in South Africa.