Finding new music is not exactly challenging; turn on the radio, browse your local CD store or spend some time online and you`ll be bombarded with thousands of new artists to listen to. The tricky bit is finding music you`ll actually like, which usually means sifting through piles of less-than-desirable ‘muzak` that the mass media is so talented at throwing your way. A new approach to gaining fresh aural delights has just been launched though; it`s called Pandora and its aim is to change the way you listen to new music. But to understand Pandora, you must first be familiar with the Music Genome Project.

The essence of music