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Giving customers a head start

Presenting the keynote address at MicroStrategy’s Global Customer Conference, CEO Michael Saylor outlined the company’s areas of investment.

01 August 2013

MicroStrategy CEO Michael Saylor says the company aims to build the world’s best enterprise software platforms, and enable its customers to gain competitive advantage through using those platforms. He was speaking at the company’s MicroStrategy Global Conference 2013 held in Barcelona in mid-July.

“Half of the world’s economy is dematerialising into software,” he says. “Services, books, products, entertainment, education, teaching – it’s all becoming software or software-infused. The impact on our customers is clear. Everyone has more software to build than they did ten years ago. The significance of those apps is also more important than ten years ago. At the time, using a web browser to bank was interesting but not common; 20 years ago, it was unheard of. Today, every bank is concerned about how its customers integrate with it using smartphones. Is it safe? Should we support Android, tablet, iPhone?

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