Business

Beware the burnout

Founding a startup is tough, rewarding, and, in some cases, lucrative. But at what cost?

03 February 2025

Ariel Navarro

Burnout. It’s something that happens to nearly every startup founder sooner or later.

For entrepreneur Ariel Navarro, it came six months after Massmart acquired grocery delivery startup OneCart, which he had launched five years earlier with Lynton Peters (who himself would be hit by burnout a few months later). 

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