Although Dell Computer is primarily a PC vendor, it made its name in the dog-eat-dog world of IT through its business practices rather than its technology. The first to lead the direct-to-market revolution, Michael Dell has grown his company from one university bedroom to a $30 billion company in his second 18 years.

“Consequently we can leave the management of inventory to Ireland. The stock arrives in SA within ten working days, having been built in an ISO 9002 environment, and the next person who opens it will be the customer.”