Cashless commerce
It’s been said that we’re heading for a cashless society. Could Stellenbosch startup Gust Pay turn out to be the wallet-killer we’ve all been waiting for?
02 September 2013
Gust Pay is a quick and easy payment system for smartphones that can be used for in-store and event payments. It works when two devices are close to each other, and unlike other payment systems that use geo-fencing logic, Gust Pay doesn’t rely on a GPS device or even a GSM connection to establish its virtual perimeter to secure the transaction.
All Gust Pay needs is a WiFi connection, your name and photo to make a payment to anyone on the same WiFi network. The merchant and purchase devices discover each other using this basic information and, because all communication happens over WiFi, the payment process is really quick.
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