In his youth, Craig Gibson, director of African operations for Merchants, wanted to be an actor. Instead he joined IT giant Dimension Data in 1999, where he focused on developing and managing CRM solutions for some of the group’s largest local customers.

Gibson says his roles within the group have all focused around customer-oriented services and solutions, an area he is passionate about. As a leader of over 2 000 people, ranging from key executives to the future leaders of tomorrow, he draws parallels between this role and holding a stage production.