Features

In the eye of the IT manager

Brainstorm`s first IT Perceptions Report, based on a survey commissioned from Objectivity, reveals which technology companies have the most mind share among business buyers of technology.

28 February 2005

The objective of Brainstorm`s first IT Perceptions survey report was to gauge perceptions about SA`s largest IT service providers and systems integrators held by decision makers in large private sector corporates as well as those in the public sector.

We commissioned Objectivity, a specialist in the measurement of perceptions, to conduct a survey that set out to find which IT firms have the largest mind share among corporate users and buyers of technology solutions.

More specifically, the survey`s objectives were: to quantify the level of awareness, top decision criteria and desired standards of performance; to quantify performance perceptions and compare them with the desired standard of performance; and to quantify performance perceptions in comparison with key competitors.

ITWeb Premium

Get 3 months of unlimited access
No credit card. No obligation.

Already a subscriber Log in