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THE

The mother of digital cameras

The Seitz 6x17 Digital is no ordinary digital camera.

Online presence

  There’s still lots of room for creativity in online marketing.

Online marketing
Paul Furber

Digital Media’s Relationship to Stages of Buying

SOFTWARE - MARKETING APPLICATIONS Words: Carel Alberts TRENDS At which of the three stages of the buying decision – first hearing of a product or service, further learning about it and buying it – do digital media have an influence? To find out, online marketing research house DoubleClick conducted a survey among a representative spectrum of Internet using US adults (18 years and older), running them through their purchases over the previous year in 15 vertical categories, asking them about the influence of different media at different stages.

Digital
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Old Print Jobs needn’t die

HARDWARE - PRINTERS Words: Carel Alberts PRINT ON DEMAND They can simply be updated.

Old
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Digital justice rules

Blood-spatter analysis and ballistics are so old-school. Digital forensic experts gather evidence at the click of a mouse.

Digital
Paul Furber

Yet another pointless waste of money?

The Digital Dzonga Council, set to lead SA to the happy world of digital terrestrial television, was launched recently with much fanfare.

Digital
Samantha Perry

Giving it all away

Why would you want to share your company’s intellectual property when your business is to sell content?

Business
Heather Ford

Music wants to be mobile ...and DRM-free

The world’s biggest handset maker is not surrendering. It wants to be the way you consume and experience music.

Music
Hilton Tarrant

Tech gets a sporting chance

Even sport gets technological as sportsmen embrace the digital life.

Technology
Iwan Pienaar

Watching the airwaves

Digital recognition technology is helping a Johannesburg company keep track of electronic media for its clients.

Watching
Paul Furber

When vested interests collide

Despite vociferous government encouragement, digital TV in the UK is largely bankrupt, while other new technologies are also struggling to make an impact. Are we trying to do too much too soon?

In Front
Jon Tullett