Features

Greg Smith, Dis-Chem Life

According to a recent Trans- Union survey, cash-strapped South Africans are shopping around for the best car and house insurance deals. The survey found that 59% of consumers had looked for more affordable car insurance in the past six months, while 41% planned to do so in the same time frame. The survey also revealed that more than half (55%) of those who compared options ended up switching insurers. The market is also getting more competitive, as new players enter.

TransUnion South Africa’s insurance vertical sales leader, Schalk Fischer, believes that the Holy Grail in the South African insurance space is finding ways to grow the collective pie. “It’s important to ask how we identify people who are not being serviced by the market and serve them so that the pie can get a little bigger.”