Features
On the up and up
Storage seems to be at a cusp, forcing enterprises to take a second look at their strategies.
01 February 2007
The storage hardware market is being boosted by international compliance regulations, increased information volumes and hierarchical schemes to manage those volumes. In a recent interview, Bill Watkins, CEO of hard drive manufacturer Seagate, was refreshingly candid about storage. “Let's face it, we're not changing the world,” he told Fortune's senior editor Jeffrey O'Brien. “We're building a product that helps people buy more crap – and watch porn.”
Clearly, being in the storage business is still profitable for some vendors. As more of the world's information is digitised and as more digital data gets produced, so companies and individuals are buying more disk space to store, back up or archive it.
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