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Big ticket technology

For years , IT vendors have tried - and usually failed - to make inroads into the SME market. What gives?

01 August 2008

The million dollar question, if you`re an IT vendor, is: what do SMEs want? The answer is simple: enterprise-level functionality with an SME price tag. Delivering that, on the other hand, is less simple

Says Spartan CEO Kumaran Padayachee: "If you look at what distinguishes an SME from a corporate in terms of IT needs, SMEs are lacking from a knowledge perspective. A corporate invariably has an IT manager, director, CIO and 20 or 30 IT staff. When we deal with such customers, they know what technology they want and where they`re buying it from. All they want is an operating lease."

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