How crowdfunding is getting serious.
28 February 2018
Friends, family and fools: the typical starting point for entrepreneurs with a good idea, but not enough money to get it off the ground. Now, around the world, since the 2008 global financial crisis, that cohort has a new member: the crowd.
Crowd-based funding has seen sites like Kickstarter and the locally based Thundafund make it possible for people to support projects in exchange for swag, experiences or early releases of the product.
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